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Tag Archives: sale
1 + 1 = 3 when online and traditional media outlets mix well. (Often they don’t.)
APM’s Marketplace reports the owners of The Weather Channel, Landmark Communications, are putting the channel up on the auction block. As Marketplace puts it, the forecast: lucrative. Porter Bibb, the head of an investment company that tried to purchase The … Continue reading
Posted in marketing, media
Tagged ads, advertisements, agencies, agency, auction, cable, cable channel, channel, cross, cross channel, cross media, dual, for sale, media, medium, mediums, mix, online, revenue, sale, the weather channel, twc, weather
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How much is a San Francisco taxi medallion worth?
The Goldman School of Public Policy at UC Berkeley prepared an analysis of the City’s taxi medallion scheme in 2006. Read it if you have a spare hour or so and if you enjoy these sorts of things. Here’s a … Continue reading