Tag Archives: analytics

Fetch OAuth Authenticated YouTube API Version 2.0 Requests with GData-Python-Client, Including Insight

Posted on October 26, 2010 by kfarr

We’ve been using Google’s GData-Python-Client library to connect our VidCaster client accounts to YouTube, which allows for neat operations like importing* and exporting of video. A key component of VidCaster is to provide simple aggregated video analytics to our users, … Continue reading →

Posted in tech, work | Tagged analytics, api, client library, csv, django, gdata, google, insight, oauth, online video, python, python-gdata-client, statistics, stats, v20, version 2, vidcaster, video, youtube | Leave a comment

I propose a new online ad metric: seconds per impression

Posted on May 28, 2008 by kfarr

Online ad sales reps enjoy using the term “engagement” in their sales pitches. “OurSite.com’s users are highly engaged with our content, and so shall they be with your ads!” What does “engagement” really mean? Some part is puffery — it’s … Continue reading →

Posted in marketing, media | Tagged ad, ad agency, advertising, agencies, agency, analytics, buyer, buying, consultant, consulting, cpi, cpm, creative, ctr, dart, digital, doubleclick, google, media, metric, metrics, myspace, nytimes, online, planning, publisher, statistics, stats, strategies, strategy, youtube | 4 Comments

Tag Archives: analytics

Fetch OAuth Authenticated YouTube API Version 2.0 Requests with GData-Python-Client, Including Insight

I propose a new online ad metric: seconds per impression

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