Tag Archives: youtube

Fetch OAuth Authenticated YouTube API Version 2.0 Requests with GData-Python-Client, Including Insight

We’ve been using Google’s GData-Python-Client library to connect our VidCaster client accounts to YouTube, which allows for neat operations like importing* and exporting of video. A key component of VidCaster is to provide simple aggregated video analytics to our users, … Continue reading

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With Daily Show and Colbert, Hulu takes the trophy. Joost dead?

When NBC and Fox announced their ‘me too’ online video joint venture, Hulu, I was understandably skeptical. After all, Joost had already launched to much fanfare with top partners like Viacom’s MTV and Turner’s Cartoon Network. YouTube had quite a … Continue reading

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I propose a new online ad metric: seconds per impression

Online ad sales reps enjoy using the term “engagement” in their sales pitches. “OurSite.com’s users are highly engaged with our content, and so shall they be with your ads!” What does “engagement” really mean? Some part is puffery — it’s … Continue reading

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