Tag Archives: statistics

Fetch OAuth Authenticated YouTube API Version 2.0 Requests with GData-Python-Client, Including Insight

Posted on October 26, 2010 by kfarr

We’ve been using Google’s GData-Python-Client library to connect our VidCaster client accounts to YouTube, which allows for neat operations like importing* and exporting of video. A key component of VidCaster is to provide simple aggregated video analytics to our users, … Continue reading →

Posted in tech, work | Tagged analytics, api, client library, csv, django, gdata, google, insight, oauth, online video, python, python-gdata-client, statistics, stats, v20, version 2, vidcaster, video, youtube | Leave a comment

I propose a new online ad metric: seconds per impression

Posted on May 28, 2008 by kfarr

Online ad sales reps enjoy using the term “engagement” in their sales pitches. “OurSite.com’s users are highly engaged with our content, and so shall they be with your ads!” What does “engagement” really mean? Some part is puffery — it’s … Continue reading →

Posted in marketing, media | Tagged ad, ad agency, advertising, agencies, agency, analytics, buyer, buying, consultant, consulting, cpi, cpm, creative, ctr, dart, digital, doubleclick, google, media, metric, metrics, myspace, nytimes, online, planning, publisher, statistics, stats, strategies, strategy, youtube | 4 Comments

Nintendo keeps DS fresh, mixes it with spectator sports.

Posted on February 8, 2008 by kfarr

I really like my Nintendo DS. I’ll admit, though — I waft in and out of regular DS play as I beat or get tired of games. There can be big gaps before I find another game that re-ignites my … Continue reading →

Posted in marketing, tech | Tagged ad, ad age, advertisement, baseball, console, ds, dual, field, fit, games, handheld, input, mariners, nintendo, safeco, screen, seattle, spectator, sports, statistics, stats, stylus, touch, touch screen, video, video games, wii, wii fit | 2 Comments

Correlation does not indicate causation.

Posted on November 28, 2007 by kfarr

The AP syndicated this article today claiming that “working the graveyard shift will soon be listed as a ‘probable’ cause of cancer.” This is bullshit. This report, published by the World Health Organization, surely does NOT claim that working the … Continue reading →

Posted in media | Tagged ap, articles, associated press, causation, correlation, media, misleading, news, reporting, statistics | Leave a comment